The only on-brand AI for food & photography.
Your photography style, for every dish on your menu.

The only on-brand AI
for food & photography.
Your photography style,
for every dish.

Powering on-brand food photography at scale. Trusted by top food brands.

Powering on-brand food photography at scale. Trusted by top food brands.

Powering on-brand food photography at scale. Trusted by top food brands.

Every dish needed a photoshoot. Until now.

Professional food shoots are slow and expensive and every recipe
change needs a reshoot. Train exactly.ai on your style once and
generate images in seconds - all on-brand, no studio required.

Our AI automatically adapts any user
content to design's aesthetic. Studio-quality style transfer that preserves context.

Photoshoots can't keep up with your menu.
AI that generates on-brand images can.

Photoshoots can't
keep up with your menu.
AI that generates
on-brand images can.

Your food photography style, learned and locked in

Our AI learns your exact lighting, colour grading, and composition - then applies it to every new image automatically. No more briefing photographers on 'the look.' The model already knows it.

A fraction of the cost of a photoshoot

Live in weeks, not months

Every image on-brand. Every time.

Your food photography style, learned and locked in

Our AI learns your exact lighting, colour grading, and composition - then applies it to every new image automatically. No more briefing photographers on 'the look.' The model already knows it.

A fraction of the cost of a photoshoot

Live in weeks, not months

Every image on-brand. Every time.

Your food photography style, learned and locked in

Our AI learns your exact lighting, colour grading, and composition - then applies it to every new image automatically. No more briefing photographers on 'the look.' The model already knows it.

A fraction of the cost of a photoshoot

Live in weeks, not months

Every image on-brand. Every time.

Your food photography style, learned and locked in

Our AI learns your exact lighting, colour grading, and composition - then applies it to every new image automatically. No more briefing photographers on 'the look.' The model already knows it.

A fraction of the cost of a photoshoot

Live in weeks, not months

Every image on-brand. Every time.

Take one photo and generate endless possibilities.
On-brand variations for every ingredient, setting, and
season.

Take one photo and generate endless possibilities.
On-brand variations for every ingredient, setting, and season.

Original

AI generated

Original

AI generated

Original

AI generated

Swap:

Replace any ingredient and regenerate instantly

Adapt template to any business

Original

AI generated

Original

AI generated

Original

AI generated

Enhance:

Phone photo to studio quality, same dish, new setting

Adapt template to any business

Original

AI generated

Original

AI generated

Original

AI generated

Restyle:

Same ingredients, completely new place setting

Adapt template to any business

Original

AI generated

Original

AI generated

Original

AI generated

Swap:

Dietary variants generated in seconds

Adapt template to any business

Original

AI generated

Original

AI generated

Original

AI generated

Swap:

Seasonal updates without a reshoot

Adapt template to any business

Original

AI generated

Original

AI generated

Original

AI generated

Enhance:

Rough photo in, on-brand imagery out

Adapt template to any business

Trusted by brands
serving millions of customers

Nov, 2024

“exactly.ai has revolutionised the way we source and create visual content. The platform allows us to generate on-brand illustrations effortlessly. It’s a game-changer!”

Andy Moore

Head of design, Anna Money

Nov, 2024

“exactly.ai has revolutionised the way we source and create visual content. The platform allows us to generate on-brand illustrations effortlessly. It’s a game-changer!”

Andy Moore

Head of design, Anna Money

Compare exactly.ai with other leading models
see why leading brands choose us

Pizza

Salad

Dessert

Original photo

exactly.ai

Best match

Nano Banana Pro

Flux 2 max

Seedream 4.5

GPT Image 1.5

Compare exactly.ai with other leading models
see why leading brands choose us

Pizza

Salad

Dessert

Original photo

exactly.ai

Best

Nano Banana Pro

Flux 2 max

Seedream 4.5

GPT Image 1.5

Compare exactly.ai with other leading models
see why leading brands choose us

Pizza

Salad

Dessert

Original photo

exactly.ai

Best match

Nano Banana Pro

Flux 2 max

Seedream 4.5

GPT Image 1.5

The #1 benchmarked model for style transfer.
Proven by independent research.

The #1 benchmarked
model for style transfer.
Proven by independent
research.

Benchmarks

Best style transfer AI model

In an independent study with nearly 400 creative experts, Exactly.ai significantly outperformed leading models for brand-faithful style transfer

Benchmarks

Best style transfer AI model

According to benchmark tests, exactly.ai significantly outperforms other well-known modelswhen it comes to style transfer

Benchmarks

Best style transfer AI model

In an independent study with nearly 400 creative experts, Exactly.ai significantly outperformed leading models for brand-faithful style transfer

Benchmarks

Best style transfer AI model

In an independent study with nearly 400 creative experts, Exactly.ai significantly outperformed leading models for brand-faithful style transfer

Sep, 2024

“I've found I'm spending most of my time on exactly.ai as I have been able to train my own models and hone my own AI style of art and get the results I'm trying for.”

Rob Ford

Founder & owner the FWA

Nov, 2024

“exactly.ai has revolutionised the way we source and create visual content. The platform allows us to generate on-brand illustrations effortlessly. It’s a game-changer!”

Andy Moore

Head of design, Anna Money

Mar, 2025

“⁠I was amazed by the outputs we got from training exactly.ai on different Sennep project styles – both 2D and 3D. It feels like having a creative partner that rapidly bounces back visual ideas, making it a powerful tool in our creative toolkit and process.”

Matt Rice

Founder of Sennep

May, 2025

“There are so many ai services out there for creatives but none are as genuinely useful and powerful as exactly.ai when it comes to image generation. Our team has used it to generate several illustration styles to test with our client, at pace and to a high fidelity. I’m excited to see where it goes next.”

Craig Lewisohn

Design Studio

Sep, 2025

“exactly.ai is the rarest of things, technology that actually enhances the creators of the world and not just that of the client. It’s incredibly powerful and really demonstrates how AI can work for creative rather than against them.”

Mike Bennet

Chief Creative Officer of TheCltr

Sep, 2024

“I've found I'm spending most of my time on exactly.ai as I have been able to train my own models and hone my own AI style of art and get the results I'm trying for.”

Rob Ford

Founder & owner the FWA

Nov, 2024

“exactly.ai has revolutionised the way we source and create visual content. The platform allows us to generate on-brand illustrations effortlessly. It’s a game-changer!”

Andy Moore

Head of design, Anna Money

Mar, 2025

“⁠I was amazed by the outputs we got from training exactly.ai on different Sennep project styles – both 2D and 3D. It feels like having a creative partner that rapidly bounces back visual ideas, making it a powerful tool in our creative toolkit and process.”

Matt Rice

Founder of Sennep

May, 2025

“There are so many ai services out there for creatives but none are as genuinely useful and powerful as exactly.ai when it comes to image generation. Our team has used it to generate several illustration styles to test with our client, at pace and to a high fidelity. I’m excited to see where it goes next.”

Craig Lewisohn

Design Studio

Sep, 2025

“exactly.ai is the rarest of things, technology that actually enhances the creators of the world and not just that of the client. It’s incredibly powerful and really demonstrates how AI can work for creative rather than against them.”

Mike Bennet

Chief Creative Officer of TheCltr

Performance meets security.
Guaranteed by international safety standards.

Trusted by
industry leaders
with millions clients

SSO

Role-based permissions, single sign-on, audit logs, and governance controls.

SOC 2 type II

ICO data protection

Ownership protection

SSO

Soc 2

ico

SSO

Role-based permissions, single sign-on, audit logs, and governance controls.

SOC 2 type II

ICO data protection

Ownership protection

SSO

Soc 2

ico

SSO

Role-based permissions, single sign-on, audit logs, and governance controls.

SOC 2 type II

ICO data protection

Ownership protection

SSO

Soc 2

ico

SSO

Role-based permissions, single sign-on, audit logs, and governance controls.

SOC 2 type II

ICO data protection

Ownership protection

SSO

Soc 2

ico

Start generating photography
on-brand, on demand and at scale

Start generating photography
on-brand, on demand
and at scale

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